|Figure 1. World Shrimp Consumption
Source: Calculated based on FAO NMFS and trade statistics
According to data from fiscal 2002 (Figure 1), Japan consumes 290,000 tons of shrimp a year,
making it the fifth largest consumer of shrimp in the world. Since the figure for China includes river
shrimp which are generally not handled in the shrimp business, Nissui considers North America to
be the world's top shrimp consumer in real terms.
Shrimp consumption in North America has roughly doubled within the space of ten years
(Figure 2). The most popular shrimp dish in North America consists of shrimp deep-fried
without bread crumbs. Cajun-style butterfly shrimp sautéed with garlic is another favorite, along with
chilled shrimp cocktails made from boiled shrimp tossed in a ketchup-flavored sauce. In
addition, peeled shrimp fritters can be eaten as a snack and have become a popular menu item
listed under the name of "popcorn shrimp."
|Figure 2. Changes in Shrimp Consumption by Major Regions
|Source: Calculated based on FAO NMFS and trade statistics
While shrimp consumption is rising in North America, China and Europe, it has been declining in
Japan since 1997, when it peaked. No longer able to say that "the Japanese are the world's number
one consumers of shrimp", Nissui has turned its sights to the entire world and is pushing ahead with
a global management strategy.
Global shrimp production
amounts to roughly 4.3 million
tons. Of this, Asia accounts for
1.7 million tons, China 1.3
millions tons, Central and
Southern America 556,000 tons,
North America 287,000 tons and
Europe 227,000 tons. By
contrast, Japan produces a mere
28,000 tons. (China is separated
from Asia in these shrimp
statistics because China is both
an extremely large producer and
|Figure 3. Nissui's Main Shrimp Products and Sources of Supply
|Source of Supply
|Shrimp Species and
off West Irian,
|WIF & IMP
|Tiger, Banana, Endeavor, etc. Nissui purchases
around half of the shrimp exported from these
waters,including purchases made by partner
|Black Tiger Shrimp (sea farmed). Engages in
integrated operations on Seram Island, from
hatching, producing and farming young shrimp
to processing via single freezing.
(fishery & farming)
|Nissui is the exclusive purchaser of Mexican
Brown Shrimp from partner company Selector
|White Shrimp (sea farmed).
||Peeled White, Pink and Cat Shrimp. Engages in
integrated operation, from catching young
shrimp in natural enclosures to farming and
processing them via single freezing.
||Nissui is the exclusive purchaser of Argentinean
Red Shrimp from partner company ARUBUMASA.
||The partner company engages in farming and
processing of Banamei Shrimp.
& KAMMAG Co,.Ltd
|Nissui purchases Northern Shrimp and Botan
Shrimp for use as sashimi from partner companies.
In today's global age, there is a strong need for a borderless approach of "producing shrimp in the
most suitable place in the world and delivering it to dinner tables worldwide." In all of our
businesses including the shrimp business, we regard our system of performing every stage in the
production process within the Nissui Group, from accessing resources to delivering the final
product to customers, as "integrated production." Nissui's overseas group companies and
partner companies are indispensable partners in developing a global supply chain. Nissui and these
partners are charged with taking the lead to implement strategies while paying close attention to
local environmental and resource conservation and complying with local laws and regulations.