Press Release

NISSUi Letter

Back to Press Release IndexSeptember 30, 2004

Announcement of the Publication of PR Magazine "Nissui GLOBAL" No. 49

Nippon Suisan Kaisha, Ltd. (Naoya Kakizoe, President & CEO) has published its PR magazine "Nissui GLOBAL" No. 49.

The leading article entitled "Nissui Frontier" introduces Kurose Suisan Co., Ltd. (located in the city of Kushima in the prefecture of Miyazaki), which is a Nissui group company that started its business this April. The article describes the company's approach to its comprehensive fish farming operation in Japan, which centers on the farming and processing of yellowtail, as well as its "Gin Gin Kurose Buri."

In the article entitled "Science of Tastiness," topics about diet and health are presented from various viewpoints against the backdrop of heightened interest in health in the longevity-blessed Japan. Instead of adopting negative perspectives, such as "aging = declining bodily functions," this issue takes a positive approach and discusses how we "increase the quantity of our lives" by taking a look at such issues as how we may incorporate wholesome diet into the sunset years of our lives.
In addition, "Market & Technical Research" introduces various researches that are conducted to create and propose new values while close attention is being paid to the safety of foods and confidence in them. Efficacy of some animal-based and plant-based foods that is not widely known is also discussed.

Main Content
• Nissui Frontier Introduction of Kurose Suisan Co., Ltd., which creates the "Gin Gin Brand" for its comprehensive fish farming operations that are unique to Nissui.
• Science of Tastiness About "Senior Citizens' Diet."
• Special Interview Mamoru Mouri
* Became the first Japanese astronaut to have gotten on board a space shuttle in 1992.
• Market and Technical Research   About "High Function Ingredients" of foods that are drawing attention
* This external bulletin is available in Japanese only.
For information, contact
Nippon Suisan Kaisha, Ltd.
Public Relations Office
email: nissui_web@nissui.co.jp
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