2007 Nissui Spring & Summer New Product Launch

Nippon Suisan Kaisha Ltd. (President & CEO: Naoya Kakizoe) will launch its 2007 Spring & Summer new products and renewed products.

Nissui 2007 Spring & Summer new products & renewed products
	No. of products to be launched	(Breakdown)
		New products	Renewed products
I. Products targeted at frozen foods section	18	8	10
II. Products targeted at daily deliveries section	6	3	3
III. Products targeted at fish sausage section	9	4	5
IV. Products targeted at self-stable foods section	9	9	-
V. Frozen foods targeted at industrial users	12	9	3
Total	54	33	21

For our 07 Spring & Summer new products, we have pursued products that are faithful to both ingredients used and tastiness.

1. Developing products to respond to increased diversification and individuation in the food scene.
	In particular, we have put special emphasis on breakfast, and continue to work at the creation of new categories.

2. Development of health-oriented products
	We will continue multifaceted efforts towards the pursuit of health, a theme that is a must in modern cuisine.   In addition to using low-sodium technologies that reduce the salt content in foods and using a variety of healthy ingredients, we also offer products for drugstores, where providers come into contact with very health-conscious customers.

3. Development of products that are environmentally friendly
	In addition to health, consideration to the environment is also a serious issue.   Carrying over from the fall of 06, this spring we are expanding at an accelerated pace our line of fish sausages that do not use metal stops in the packaging.

4. Pursuit of taste and quality that satisfy adults
	Using ingredients and processing technologies that only Nissui is capable of obtaining, we have made taste and quality that satisfy adults a reality.